Claudia Perlich keynotes on M6D’s approach to Big Data, using data granularity to build predictive models used for user targeting, bid optimization and fraud detection.
Alex Batlin and Shane Williams explore the challenges faced maintaining the security of mobile apps and also take a look at the enterprise implications with the push for BYOD.
Sanjiva Weerawarana keynotes on building a ecosystem and transforming the business into a service by creating and providing an API.
Laura Merling shares advice in building a software platform for the enterprise based on 3 ideas: Product to Sell, Self-Service with Full Service, Things in Common.
Jaap Schekkerman discusses cloud service models, benefits and risks, and how cloud computing is going to influence the enterprise architecture.
Pablo Luna provides cloud integration guidance, explaining why it is a prerequisite for mobile development projects and presenting techniques for building business cases for cloud integration.
Rob Lancaster explains the steps made by Orbitz in order to bridge the gap between their data in the data warehouse and the data in Hadoop.
K. Scott Morrison anticipates the future of SOA governance in the enterprise starting from the observation that there are major technological changes in the enterprise today.
Anne Thomas Manes highlights the importance of adapting to the current trend marked by the convergence of mobile, social and cloud, moving away from app-centric design to service-based solutions.
Corey Scobie explores the growth and evolution of APIs, presenting how business are using APIs today, how that changes the world of software, and emphasizing the need to API management.
David Laing, Neels Burger, Neil Pellinacci, Parand Tony Darugar, and Scott Morrison (moderator) discuss the impact of integration of various interconnected devices, web technologies, and cultures.
Pratap Chilukuri explains what OAuth is and how it works, exemplifying using the protocol with an example.