Selling Your Good Ideas
- Share
-
- |
Read later
My Reading List
Naomi Karten is a consultant whose services help clients manage customer expectations, enhance their communications, provide superior customer service, and establish successful service level agreements.
In this month's StickyMinds, Karten has written a short article which may help your new ideas actually reach the ear of your colleagues: Developing Sales Savvy. She notes that, while sometimes you just get lucky, there are other times when how you sell can be as critical to your success as what you sell.
She offers brief explanations of the following selling techniques, for the non-salesperson:
1 comment
In this month's StickyMinds, Karten has written a short article which may help your new ideas actually reach the ear of your colleagues: Developing Sales Savvy. She notes that, while sometimes you just get lucky, there are other times when how you sell can be as critical to your success as what you sell.
She offers brief explanations of the following selling techniques, for the non-salesperson:
- Emphasize how the buyers will benefit. Speak the buyer's language.
- Accommodate the buyer's communication preferences. How does the buyer like to give and receive information?
- Help the buyer sell. Sometimes the obstacle isn't the buyer, but the buyer's superiors.
- Be a patient persuader. Some buyers simply need time.
- Build trust before you start to sell. Buyers generally don't purchase from people they don't trust.
- Learn from rejection. If your attempted sale fails, try to find out why.
- Accept that you won't always make the sale.
Related Sponsor
Agile Project Management That Adapts With You. Provide your global development team a shared space that adapts to the way they work.
Community comments
Little Red Book on Sales?
by
Thomas Van de Velde
Posted
Educational Content
Large-Scale Continuous Testing in the Cloud
John Penix May 24, 2013
.jpg)
Managing Build Jobs for Continuous Delivery
Martin Peston May 24, 2013
Clojure in the Field
Stuart Halloway May 23, 2013
Hello stranger!
You need to Register an InfoQ account or Login to post comments. But there's so much more behind being registered.Get the most out of the InfoQ experience.
Tell us what you think