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InfoQ Homepage Presentations Machine Learning on Big Data for Personalized Internet Advertising

Machine Learning on Big Data for Personalized Internet Advertising

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Bio

Dr. Michael Recce has been managing the Modeling team at Quantcast for the past year. Prior to Quantcast, he lead Fortent’s transaction monitoring and risk assessment systems. For 7 years, Michael worked with financial institutions devising improved methods for detecting unusual activity in financial transaction data. He was a recipient of the Thomas A. Edison Award in 2005 holding 6 patents.

About the conference

Software is changing the world; QCon aims to empower software development by facilitating the spread of knowledge and innovation in the enterprise software development community; to achieve this, QCon is organized as a practitioner-driven conference designed for people influencing innovation in their teams: team leads, architects, project managers, engineering directors.

Recorded at:

May 18, 2012

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Community comments

  • A fascinating look into the current world of online advertising

    by Faisal Waris /

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Although one wonders would happen if the 'slack' in advertising that powers so much of the free web, were to completely go away.

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