Phil Wills discusses why The Guardian has introduced the Content Web API, how it has influenced the architecture of the site and how they develop software and collaborate with partners.
Erik Renaud talks on building mashups with OData and normalized schemas to create solutions for mobiles devices in a distributed Internet and how to deal with existing architectural constraints.
Ross Mason discusses enterprise mashups, what they are and how to use them by applying a number of patterns, such as FeedFactory, Super Search, and Pipeline, in order to find new ways to benefit from existing enterprise data.
Dion Hinchcliffe presents the technologies making WOA possible: RESTful services, linked data ecosystems, mashups, cloud computing, open APIs, and productivity-oriented software development models, exploring the best lessons, design patterns and practices the web industry provides.
In this presentation recorded at JAOO, IBM's Rod Smith discusses how technologies such as Wikis are combined with Web services and Atom and RSS feeds to form mashups, enabling the next wave of DIY-IT by combining the flexibility of user-oriented information architecture provided by active content with that of content-in-flight to provide an easy-to-use end-user integration platform.