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Gamifying Enterprise Mobile Applications: Do We Have a Winner?
Recorded at:

by Michelle Andreassen on Jul 29, 2013 | NOTICE: The next QCon is in London Mar 2-6, Join us!
37:01

Summary
Michelle Andreassen takes a business-to-employee look at UX, prototyping and user testing of gamified enterprise mobile apps to see if these really do bring more value to the company beyond the hype.

Bio

Michelle Andreassen works in Enterprise Architecture at The LEGO Group, where she is involved in their Enterprise Mobility Project. She is a Stud.MSc. in IT(Web architecture), writing a Master Thesis on Gamification in Enterprise Mobile Applications.

Software is Changing the World. QCon empowers software development by facilitating the spread of knowledge and innovation in the developer community. A practitioner-driven conference, QCon is designed for technical team leads, architects, engineering directors, and project managers who influence innovation in their teams.

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