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    Behavioral Analysis for Mobile Apps

    by Ralph Winzinger Follow 0 Followers on  Nov 24, 2014

    Mobile channels are getting more and more important - not only for companies with focus on technology but also for traditional businesses. Consequently, the concepts of website optimization and customer behavior analysis are being transferred to field of mobile websites and mobile applications. The overall goal is to learn more about customer behavior and to adopt mobile applications to it.

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