BT

Facilitating the Spread of Knowledge and Innovation in Professional Software Development

Write for InfoQ
News Articles Presentations Podcasts Guides

Topics

Choose your language

QCon New York

Find real-world practical inspiration from the world’s most innovative software leaders. Attend in-person.
QCon San Francisco

Learn what's next in software from world-class leaders pushing the boundaries. Attend in-person or get video-only pass to recordings.
The Software Architects' Newsletter

Your monthly guide to all the topics, technologies and techniques that every professional needs to know about. Subscribe for free.

InfoQ Homepage Presentations QCon Keynote: Innovation at Google

QCon New York (June 13-15): Learn best practices from senior developers at early adopter companies.

QCon Keynote: Innovation at Google

Bookmarks
43:01

Summary

Patrick Copeland presents the first three principles of the eXtreme innovation approach based on the Pretotyping Manifesto: Innovators Beat Ideas, Pretotypes Beat Productypes, and Data Beats Opinion.

Bio

Patrick Copeland is Senior Engineering Director at Google, he created and leads the Engineering Productivity Group. Patrick has over 15 years of experience in software development and testing. During his 11 years at Microsoft he led testing and engineering teams that created real-time micro-operating systems, implementations of XML and cloud search systems.

About the conference

QCon is a conference that is organized by the community, for the community.The result is a high quality conference experience where a tremendous amount of attention and investment has gone into having the best content on the most important topics presented by the leaders in our community.QCon is designed with the technical depth and enterprise focus of interest to technical team leads, architects, and project managers.

Recorded at:

Mar 18, 2011

This content is in the QCon Software Development Conference topic

Related Topics:

Hello stranger!

You need to Register an InfoQ account or or login to post comments. But there's so much more behind being registered.

Get the most out of the InfoQ experience.

Allowed html: a,b,br,blockquote,i,li,pre,u,ul,p

Community comments

  • Great presentation.

    by Rafal Babinicz,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Its great presentation. Thanks for sharing!

    Back to top
  • What was an idea in the envelop?

    by Eugene Safronov,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Hi, this was interesting presentation. Very connected with others presentations on how Google do things: data driven decisions, a lot of testing and iterations. But I was dissapointed that the sale with an idea in the envelop wasn't released to the public :)

    Back to top
  • Simple, Intuitive and Straightforward!

    by Paul Kim,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    This is impressive and I wonder that what was the Patrick's 1B Idea, LOL.

    Back to top
  • Jeff Hawkings, the primary inventor behind Palm

    by ivan kurmanov,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    This is a great talk, thank everyone who made it.

    It looks like Patrick has mistaken the name of the guy who made wood & paper prototypes of Palm -- it was Jeff Hawkings, not John.

    Back to top
  • Video doesn't work!

    by Dzmitry Churbanau,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Video doesn't work for me in any browser: Chrome, Firefox, Safari!

    Back to top
  • Re: Video doesn't work!

    by Dzmitry Churbanau,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Now it works. Thanks!

    Back to top
  • Re: Video doesn't work!

    by chandra sekhar,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    video is not working.

    Back to top
  • To learn more about pretotyping and the ideas in this presentation ...

    by Alberto Savoia ,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Check out www.pretotyping.org and pretotyping blog Patrick Copeland and I (Alberto Savoia) are using: pretotyping.blogspot.com.

    Alberto

    Back to top
  • Re: To learn more about pretotyping and the ideas in this presentation ...

    by S Y,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Good

    Back to top

Allowed html: a,b,br,blockquote,i,li,pre,u,ul,p

Allowed html: a,b,br,blockquote,i,li,pre,u,ul,p

BT