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"We Suck Less!" Is Not Enough



In this presentation filmed during Agile 2008, David Douglas and Robin Dymond discuss about companies which try to adopt Agile, but don't go all the way, resulting in failure and rejection of it, and predictably having a negative impact on Agile's future.


David Douglas is a career consultant for Fortune 500 and mid-sized companies in a wide array of industries and co-founder of Innovel. Robin Dymond is VP of Innovel, and a leader in training for Scrum, Agile, and Lean methods.

About the conference

Agile 2008 is an exciting international industry conference that presents the latest techniques, technologies, attitudes and first-hand experience, from both a management and development perspective, for successful Agile software development.

Recorded at:

Aug 15, 2008

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Community comments

  • Thats true with everything in this field

    by Francois Ward,

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    The whole "take what we think is important, but don't go all the way" paradigm is omnipresent in the field, and is one of the major cause of project failures.

    Often, when new methodologies or technologies are introduced, there has been great in depth analysis of the potential pitfalls, and documentation on how to avoid them (often as part of the core methodology or tool or whatever). These are often ignored by teams as "not for us", "doesn't fit in our company", "people would never accept it", etc etc.

    So then all of the severe flaws of the methodology, tool, technology, API, whatever which were thought about in the planning stage, are left wide open, and the people blame the methodology. Its -always- like that.

  • Re: Thats true with everything in this field

    by Mike Funk,

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    Francois's experience mirrors my own. In the past 4 years, I've only seen Scrum implemented correctly twice. I suspect 90% of those companies using Scrum do so in name only.

  • Only large projects?

    by Rukshan Jayaratna,

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    I've been scanning around agile material. Most are very large projects. My company have turned out projects with 3-4 team members max, working for some times less than 2 months.

    Recently I've tested out a team where the team PM, was more "Agile Coach" role and the team consisted of a BA plus two developers. The result turned out good. No way of comparison, since from the start of the company we were into Agile.

  • Insights from presentation

    by Robin Dymond,

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    The challenge presented to executives and leaders in organizations is to recognize the fundamental organizational design issues that sustained Agile adoption requires. At the end of the presentation we work with the audience on an exercise to define what is "done" for an enterprise Agile adoption. Insightful discussion and ideas are presented, including from Steve Greene and members of the Salesforce R&D team.

    Innovel is a leading Scrum, Agile, and Lean training and consulting firm. Industry and academic contribution are core parts of our business. In addition to this presentation, Robin Dymond presented a new training simulation that has been made available at no charge to companies and consultants training businesses to use Agile methods.

    Robin Dymond, CST

    Managing Partner, Innovel

    Assistant Producer Learning and Education Stage Agile 2008

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