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Discover Key Customer Insights
Recorded at:

by Marianne Berkovich on Feb 19, 2016 | NOTICE: The next QCon is in London, March 6-10, 2017. Join us!
28:45

Summary
Marianne Berkovich shares how to improve user interviewing skills and discover key insights that could lead one to the next big innovative “thing” users need.

Bio

Marianne Berkovich is a Staff User Experience Researcher at Google. She has helped teams at Google, Adobe, and Lockheed Martin understand the needs of their users to build great products.

Software is Changing the World. QCon empowers software development by facilitating the spread of knowledge and innovation in the developer community. A practitioner-driven conference, QCon is designed for technical team leads, architects, engineering directors, and project managers who influence innovation in their teams.

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