Facilitating the Spread of Knowledge and Innovation in Professional Software Development

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InfoQ Homepage Presentations #LearningIsHorrible, and Other Harsh Realities

#LearningIsHorrible, and Other Harsh Realities



Jeffrey Fredrick talks about how human psychology works against successful agile adoption and that seeking excellence in agile development requires difficult emotional work. He challenges listeners to reconsider accountability for failure and frustration, and invites to establish the habits and patterns that can lay the groundwork for success. They are simple, but not easy.


Jeffrey Fredrick is currently CTO and Head of Product at TIM Group in London. He is also the organizer of CITCON, an international open space software conference, and the organizer of the London Action Science meetup, which focuses teaching individuals to create change in their organization by changing their mindset and communication.

About the conference

Software is Changing the World. QCon empowers software development by facilitating the spread of knowledge and innovation in the developer community. A practitioner-driven conference, QCon is designed for technical team leads, architects, engineering directors, and project managers who influence innovation in their teams.

Recorded at:

Apr 17, 2016

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Community comments

  • Worth every moment

    by Millard Ellingsworth,

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    Information dense, authentic and motivating. An outstanding contribution, thanks for posting this!

  • Fantastic Talk

    by Will Webster,

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    Fantastic talk. Gutted I missed you at Bankwest and Citcon this year. Hope you will return to Perth next year.

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