BT
You are now in FULL VIEW
CLOSE FULL VIEW

How to Recognize the Zombie Persona Apocalypse
Recorded at:

| by Michael Rawling Follow 0 Followers on Mar 11, 2015 |
39:17

Summary
Michael Rawling explains how user personas can help having productive conversations with stakeholders and how to integrate them into an Agile process.

Sponsored Content

Bio

Michael Rawling is Senior UX Engineer at Unruly Media. Mike’s experience in UX and UI development dates back to 1998 and since then has explored new ways of more effectively realizing the massive potential that technology offers and that each product starts with. He has consulted on, designed, engineered and led such teams and initiatives for Tesco.com, Wiley, Camelot, Konami, LoveFilm and ITV.

You never know where a spark will come from to light an idea. UX Cambridge 2014 is about sharing, not about sitting passively through talk after talk. Our keynotes are the touchpaper that sets your day off.

Login to InfoQ to interact with what matters most to you.


Recover your password...

Follow

Follow your favorite topics and editors

Quick overview of most important highlights in the industry and on the site.

Like

More signal, less noise

Build your own feed by choosing topics you want to read about and editors you want to hear from.

Notifications

Stay up-to-date

Set up your notifications and don't miss out on content that matters to you

BT