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InfoQ Homepage News More Clouds Gather on the Horizon

More Clouds Gather on the Horizon

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Adobe has readied, IBM has presented their cloud offering, while Oracle will use Sun Cloud to join their ranks. If there was a doubt about it, now it is obvious that cloud computing is the future of enterprise IT. has finished its public beta period and has launched two Premium subscriptions, Premium Basic and Premium Plus, while the free version is still available. The main difference between the Basic and the Plus offering is the number of PDF files that can be created, 10/month versus unlimited. Also, the web conferencing capacity allows 5 people for Basic compared to 20 for Plus. The announcement includes the availability of Tables, an online spreadsheet program, after announcing Presentations in May. Both applications come from Labs, so they are not quite there. Currently, offers the following:

  • Buzzword: a document creator/editor.
  • ConnectNow: a tool for creating virtual meetings with the ability to share the screen, notes, a whiteboard, files, having chat and video.
  • Create PDF: Creating and sharing PDF files.
  • Presentations: collaboratively creating presentations online.
  • Tables: collaboratively creating spreadsheets online.

It is clear that Adobe wants to compete with Google Docs and Zoho on the online collaboration tools market. While Google’s Docs is for everyone, is targeted at businesses. Adobe is leveraging their RIA platform by offering an online collaborative experience completely built in Flash with a highly refined graphical interface. The plan is to integrate the current offering into one interface built on AIR and adding Smartphone and iPhone support by autumn.

Adobe says has gathered 5 million subscribers since its launch a year ago, and 70-80% of those are businesses. Currently, several hundreds of thousands are using the accounts everyday.

After five years spent on research and $10 billion investment, IBM recently announced their Smart Business Cloud portfolio comprising:

  • IBM Smart Business standardized services on the IBM Cloud;
  • Smart Business private cloud services behind the firewall built by IBM (run by IBM or the client);
  • and IBM CloudBurst workload optimized systems, for clients who want to build to their own cloud with pre-integrated hardware and software.   

This offering is addressed to software development&testing and virtualized desktops. Cloud development and testing services come in three flavors:

  • Smart Business Development & Test on the IBM Cloud (preview) – IBM software delivery services for the cloud, enabling organizations to free up resources to gain rapid returns on their software investments by levering IBM’s secure, scalable cloud delivery model for application lifecycle management
  • IBM Smart Business Test Cloud – Private cloud services, behind the client’s firewall, built and/or run by IBM
  • IBM CloudBurst: a family of pre-integrated hardware, storage, virtualization and networking, with a sophisticated service management system built-in 

Virtualized desktop services are offered through IBM or client’s cloud:

  • IBM Smart Business Desktop on the IBM Cloud (preview) – IBM Smart Business Virtual Desktop is delivered via IBM’s secure, scalable public cloud
  • IBM Smart Business Desktop Cloud – Cloud services delivered via the client’s own infrastructure and data center 

In an interview (PDF) about Sun’s recent acquisition by Oracle, Larry Ellison said:

We want to work with Fujitsu to design advanced features into the SPARC microprocessor aimed at improving Oracle database performance. In my opinion, this will enable SPARC Solaris open-system mainframes and servers to challenge IBM’s dominance in the data center.

But, perhaps, the most important reason behind the acquisition is Oracle’s desire to enter the cloud market through Sun Cloud announced earlier this year. Oracle would join the ranks of Amazon, Google, HP, Microsoft, and others.

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Community comments

  • "now it is obvious that cloud computing is the future of enterprise IT."

    by Jim Leonardo,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Just like SOA? Just like XML? Just like CORBA?

    Sorry, but to me, it still looks like this is being pushed by vendors with not quite the level of real demand by potential customers that the buzz would indicate. "If you build it they will come" was a line from a cheesy movie and doesn't always make for a sound business strategy.

    I think that the biggest challenge presented for cloud computing is the same as it was for SOA and CORBA... so many vendors piling in at once they create confusion in the market. There isn't "a cloud", but "several different skies each with their own clouds".

  • Re:

    by Abel Avram,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Jim, I don't think cloud computing compares with Corba or XML, nor even SOA. The fact that some technologies were trumpeted as the "future" and they failed to achieve that status, it does not mean another technology or computing paradigm won't be the "future". Who believed cars would replace horses? Few did. Who saw the phenomenal result of the transistor invention? Few did. The PC, the Internet, the email, social sites, or Twitter?

    I consider cloud computing as the future of "enterprise" computing, not the future of computing in general. And that's because it really makes sense. Who is going to spend huge amounts of money upfront on equipment and software, then pay lots of money for IT personnel when all is going to be available much cheaper and on a monthly basis? This is not going to happen tomorrow because all enterprises have already invested hugely in their equipment, but they will certainly start to move gradually to the cloud, be it a private or a public one.

  • Far from obvious

    by Dan Tines,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    I'm not buying that line either.

  • Re: "now it is obvious that cloud computing is the future of enterprise IT.

    by mikhail franco,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Clouds are the 'killer app' for SOA.

    Forget all that same-old-never-ending-cycle of vendor BS about 'business analysts creating processes in BPEL editors then deploying them', forget about the 'reuse of coarse-grained services', forget about 'more agile projects' (with WS-* ? yeah, right !). There are no real cost savings in SOA as it stands, it's just good old fashioned strong cohesion / loose coupling over a new technology stack.

    Moving to the cloud is going to save every organisation big $$, and you have to have SOA in place to get to Cloud 9, so the COO is going to light a fire under your sorry hackerz until they get SOA running into the virtualized skies. At last, the latest cycle of technology hype finds a realistsic business plan.

    Even governments are dreaming of the G-Cloud (para 27)


  • Definition please?

    by Cameron Purdy,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    The fundamental problem is that no one bothers to even define "cloud" or agree on what it is.

    First, vendors such as Amazon release a hosting option (very similar to what ISPs have offered for years), and called it "cloud". While EC2 is pretty cool stuff, does it mean that "cloud" means "hosting"?

    Then, other vendors provide applications on the web, and call it "cloud". While is great stuff, it's been around since '99 and we used to just call it an "application". Does "cloud" mean hosted application?

    I think "cloud" means "investor opportunity" ;-) .. but that's not to say that great stuff isn't coming out of the latest buzzword.


    Cameron Purdy | Oracle Coherence

  • Re: Definition please?

    by Abel Avram,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Hi Cameron,

    cloud means Oracle DB 11g hosting :) Just kidding, but I believe we will see that in the future.

    Cloud means a delivery platform for IT services. There are two types: platform providers (PaaS) and application providers (SaaS).


  • Re: Definition please?

    by Stefan Tilkov,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    From my point of view, there's a *huge* difference between what ISPs have been doing for years and what Amazon is doing with EC2.

  • Re: Definition please?

    by Dan Tines,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    For once, I actually agree with Cameron. Or probably Cloud means something bad for Coherence;) You like the little ;) Cameron ;)?

    But what are we really dealing with here?

    What is the difference between cloud and hosting? I guess scale-out is what is being pimped right now?

    And I completely disagree with the "future of enterprise" line. The enterprise already has fixed infrastructure labor costs that dwarf hardware costs. So to me, it seems just the opposite. A small shop like ours would roll something out, and if it goes big then we don't have to worry about scaling out.

    In any case, it sounds more of the Larry Ellison and Scott McNealy chants of "network computing" of the mid-late 90s that failed.

    Why is it "beyond hosting"?

  • Re: Definition please?

    by Tiberiu Fustos,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    Finally a good discussion about this topic. I am pondering for a while if/how my unit in the company I work for could benefit from the cloud and see the same problem. Completely innovative models, greenfield stuff, yes. My company still runs stuff on VMS. Not that we like it, several times they attempted to replace it, the business case did not work out. And not because of the hardware costs. It looks like what some "cloud vendors" are trying to address with "private clouds" is essentially an outsourcing of the infrastructure (in-house PaaS).
    I know a case where they bought an "on-demand" version of a software and then because of security and integration reasons they decided to host it in-house. So much of the savings by using an on-demand model...

  • Say it in business terms

    by Lee Wayne,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    In a once hot but now seems long forgotten book "Innovator's Dilemma" by Christensen, the term "disruptive innovation" was coined:

    "A disruptive technology or disruptive innovation is an innovation that improves a product or service in ways that the market does not expect, typically by being lower priced or designed for a different set of consumers" -- Wikipedia - Disruptive technology

    That is, a key factor to categorize new technologies / trends is PRICE (other factors include convenience, smaller size, lower power consumption ...). Moving to cloud computing paradigm will most likely save cost vs. traditional approaches. Lots web startups leverage EC2 / S3 because of lower costs + convenience vs. in-house / self-run hosting... That is, cloud is likely a disruptive innovation.

    But when it comes to SOA, XML, COBRA, WS*-, etc., we hardly find any assertions on definitive cost-saving or lower-price. Instead, we hear buzzwords, visions, stories, wishes, expectations ... or unproven statements like XYZ will "dramatically" save (development/operation/maintenance) cost (if you invest a ton now!) Eventually you can draw the conclusion that those stuff are NOT at all disruptive.

    Simply put, whatever the buzz, if it can save you $ over alternatives (which can be easily figured out), it will more likely to thrive in the long run.

  • Re: Say it in business terms

    by Tiberiu Fustos,

    Your message is awaiting moderation. Thank you for participating in the discussion.

    I agree with the cost factor (be it monetary or otherwise) to judge the "disruptiveness" of an innovation.
    I just don't see the comparison between SOA and Cloud Computing in such a direct way (except the hype). After listening a lot and experiencing a lot, I tend to see SOA in the enterprise as an enabler to "refactor" the legacy IT applications and to provide a blueprint for building up the new ones. The idea of assigning Domains responsible for certain data and processes with clearly defined services at the boundaries is important in big organisations and having some methodology to deal with it is a good thing. Naturally the hype and vendor hype was too big.

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