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How to Target Intrinsic Motivators - Champfrogs Checklist

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Jurgen Appelo recently published his Champfrogs Checklist, a new model for understanding intrinsic motivation.

Appelo is the creator of the Management 3.0 and the author of The Creative Networker blog.

With the new approach, used in Management 3.0 classes, Appelo suggests we need a better understanding of the most relevant intrinsic desires of individuals inside organizations.

Sebastian Radics of on the agile path blog, says that

“The 10 intrinsic motivators ...provide a nice orientation on what really motivates us.

Champfrogs helps asking yourself the right questions how to support your environment in getting and sustaining motivation and is for me a key for transforming to a people oriented working place”

Appelo refers to the checklist as

“A simple tool for change agents to match their ideas for change with people's intrinsic motivation and desires”.

Thus, a tool for team managers, team leaders, coaches, human resources staff and anyone who wants to enrich their knowledge in the area of Change Management.

Since last September, Appelo has published and discussed in detail each one of the items of the Champfrogs Checklist:

Curiosity: I have plenty of things to investigate and to think about

Honor: My personal values are reflected in the group and this boosts my loyalty

Acceptance: The people around me approve of what I do and who I am

Mastery: My work challenges my competence but it is still within my abilities

Power: There’s enough room for me to influence what happens around me

Freedom: I am independent of others with my own work and responsibilities

Relatedness: I have good social contacts with the people in and around my work

Order: There are enough rules and policies for a stable environment

Goal: My purpose in life is reflected in the work that I do

Status: My position is good, and recognized by the people who work with me

Appelo characterizes the model as “loosely based on the book The 16 Basic Desires by Steven Reiss”.

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