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InfoQ Homepage Presentations Open AI for Advertisers: Discover Your Audience

Open AI for Advertisers: Discover Your Audience

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Summary

Saket Mengle discusses the Open AI for Advertisers, which is a scalable, ROI positive third-party audience discovery algorithm that is meant to improve the customer acquisition effectiveness.

Bio

Saket Mengle holds a Ph.D. in text mining from Illinois Institute of Technology, Chicago. He has worked in a variety of fields including text classification, information retrieval, large-scale ML and linear optimization. He currently works as Data Scientist at Dataxu, where he is responsible for developing and maintaining the algorithms that drive Dataxu’s real-time advertising platform.

About the conference

PAPIs is the conference made by and for ML practitioners. Anyone can submit talk proposals (blind-reviewed by our committee) or ask questions to take discussions further. Breaks between sessions are perfect to get to know fellow attendees, speakers, and top ML companies.

Recorded at:

Mar 10, 2019

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